‘Excellent synergy helps to increase revenue, lower expenses’
| Date :05-Dec-2019 |
Shikha Khare, Treasurer of VIA LEW; Manisha Bawankar, Secretary of VIA-LEW; Reeta Lanjewar, Chairperson of VIA-LEW; Santosh Vinayak Panse, Chief Mentor of Sanaru’s Global Life School; Bhawana Makhijani, Co-Founder of E-ConiQ Services and Chitra Parate, Past Chairperson of VIA–LEW.
Business Bureau :
The Lady Entrepreneur’s Wing of Vidarbha Industries Association organised a session on ‘SALES (S– Skilled, A – Action, L - Leads to, E - Excellent & S – Synergy)’ at VIA Auditorium. Santosh Vinayak Panse, Chief Mentor of Sanaru’s Global Life School uttered by establishing an effective synergy at our work place, it requires proper communication, connection and closeness can minimize several challenges of our day to day life. Excellent synergy helps to increase revenue, lower expenses, save time, increase efficiency, effective collaboration /cooperation, better results and growth of industry.
He also cited examples of parents and teachers work on the kid in synergy to educate him so that he/she can thrive well in future. He said, “In airplane the pilots air hostesses and other airline crew work in synergy to give overwhelming services to its customers. Banks and now-a-days Google has the most synergetic working system.” He also informed about possibilities of other synergy i.e. with your family, household staff, professional staff, clients, vendors, suppliers, auditor, competitor, doctor, etc. He said, “Regularly we are performing thousands of actions, certain actions are for our own sake and some are for other’s sake and by adopting active mode, we can achieve good synergy.”
Panse suggested for skilled actions, one perform for our own sake can get skilled by learning life skills, taking care of yourself, time/money management, creative thinking, intrapersonal communication, decision making, emotion handling, etc. He said, “For actions, which we perform for other’s sake can get skilled by learning soft skills are taking care of others, team building, team management, interpersonal communication skills, leadership, problem solving, strategising and planning, motivating, helping, supporting, appreciating, rectifying etc.”
The most important skill is sales skills, it is a process in which two or more parties deals with each other for providing solutions to others with the expectation of getting back the appropriate remunerations in terms of money, service, favor, etc. He advised the participants to achieve good synergy one requires good communication, connectivity and closing skills. For communication skills, one must have listening skills, verbal and non verbal communication skills, reading, writing and drafting. He said, “For connectivity skills, there should be affinity, relationship, role model, empathy. Closing skills requires motivate, support, guidance, fair and rational suggestion.
He advised that skilled actions will minimize/reduce your conflicts, difference of opinion, wastage of time, misunderstanding, objections, carelessness, unforced errors and miscommunication. Earlier in ‘Word of Wisdom’ session, Bhawana Makhijani, Co-Founder of E-ConiQ Services gave presentation on digital marketing business information. She explained how digital marketing helps the industrial community to develop their business on-line presence, which is 24x7 availability, reaching to target audience, increasing brand loyality and opportunity to sell their products online, which is measurable and cost effective.
The programme was largely attended by LEW members, lady entrepreneurs, working women, startups, prospective lady entrepreneurs’ participants. Earlier Reeta Lanjewar, Chairperson of VIA-LEW welcomed the guest speaker with floral bouquet. Shikha Khare, Treasurer of VIA-LEW conducted the proceedings and also introduced the speakers. Manisha Bawankar, Secretary – VIA LEW gave a memento to the speaker and proposed the vote of thanks. Prominently present were Dr Arunima Panse, Anita Rao, Jointt Secretary of VIA, past chairpersons of the Wing - Y Ramani, Shachi Mallick & Chitra Parate; Poonam Lala, Vice- Chairperson; Yogita Deshmukh, Executive Committee Member of LEW.