THE Tata Nexon EV Prime was launched at the companies authorised dealers Jaika Motors and Aditya Tata Cars on Wednesday. Jaika Motors Pvt Ltd launched the Nexon EV Prime at their showroom by hands of General Manager of Jaika Motors Deepa Khedkar.

Similarly, Aditya Tata Cars launched the Nexon EV Prime at their showrooms at Nagpur, Gondia and Katol.

In Nagpur showroom at Dhantoli, the unveiling was done by the hands of Jaiprakash Gupta, Member, Khadi and Village Industry Commission, Government of India and Anish Kumar, Regional Manager, Bank of Baroda in a glittering ceremony that was attended by dignitaries from various fields.

The Nexon EV Prime boasts of several new features that were so far exclusive to the higher-spec Nexon EV Max. The high end features include Multi-Mode Regen, Automatic Brake Lamp Activation on Regen, Cruise Control, Indirect Tyre Pressure Monitoring System (iTPMS), Smartwatch integrated connectivity feature, and charging timeout of 110 seconds.

The biggest addition is the multi-mode regen function with automatic brake lamp activation that switches on the brake lights when regeneration is active. While the new features will be standard on the Nexon EV Prime, what’s interesting is that Tata Motors has rolled out these new features to all existing Nexon EV customers via a software update free of cost, starting July 25.

Mechanically, the Nexon EV Prime remains the same as the Nexon EV. Powered by a 129hp electric motor and a 30.2kWh battery pack, it has an ARAI-certified range of 312km. Nexon EV Prime starts at Rs 14.99 lakh (ex-showroom) and is available in three colours: Signature Teal Blue, Glacier White, and the recently introduced Daytona Grey. The Government subsidy is applicable presently. For test drive and booking, interested may visit Jaika Motors situated at Civil Lines (Mobile number: 9373904501) or Aditya Tata Cars located at Dhantoli (Mobile number: 9960670152).