PNG Jewellers, one of India’s most trusted legacy jewellery brands, on Friday announced its Diwali campaign, led by the Saptam Collection. Customers can avail up to 50 per cent off* on gold jewellery making charges, up to 100 per cent off* on diamond jewellery making charges, and 0 per cent deduction* on old gold exchange. The campaign also includes PNG Jewellers’ ‘Pure Price benefit’, allowing customers to book their jewellery purchases at the lower of the gold rates applicable on the booking date or the billing date, offering added protection against price fluctuations. The offers are available across all PNG Jewellers’ stores and are valid till November 15. At the centre of the campaign is the Saptam Collection, inspired by the seven emotions that define the festive season.

 

The collection brings together necklaces, earrings, rings and bracelets in traditional antique gold, and diamonds, with designs that carry the character of festive jewellery and remain easy to wear well beyond Diwali. Speaking on the campaign, Dr Saurabh Gadgil, Chairman and Managing Director of PNG Jewellers, said, “Diwali continues to be one of the most important occasions for gold buying in India, both culturally and from an investment point of view. Customers have shown a clear intent to buy this season, supported by the recent price correction, particularly for festive and wedding requirements. Through the Saptam Collection, we are offering designs that reflect the festival's emotions, along with benefits on making charges and no deduction on old gold exchange, helping customers upgrade their jewellery within their budget. Backed by new designs and the trust of families who have been with us across generations, we are well prepared for the weeks ahead.” Diwali is one of the most auspicious times for fine jewellery purchases in India. With this campaign, PNG Jewellers continues to strengthen its bond with customers through its hallmark trust, purity, and craftsmanship.