Business Reporter :
Tanishq, India’s largest jewellery retail brand from the house of Tata, on Friday opened its newest store in Nagpur, Maharashtra — marking its 4th store in Nagpur and 8th in the Vidarbha region. The store was inaugurated by Vijesh Rajan. With this launch, Tanishq reaffirms its long-standing connection with Nagpur, a city that has consistently embraced the brand’s promise of trusted craftsmanship and timeless design.
As a special gesture to mark the occasion, customers visiting the store between June 19 and 21 can enjoy up to 20 per cent off on making charges
across gold jewellery and on diamond value, along with a flat Rs 101 off per gram on gold jewellery purchases.
The offer is available exclusively at the new Nagpur store for the three-day inauguration window.
Spread across 5,200 sq. ft. and located on prime Central Avenue, near Telephone Exchange square of Nagpur, the store has been designed to bring together the warmth of a neighborhood jeweller and the sophistication of a world-class retail destination.
Wide, well-lit display sections, dedicated consultation spaces, and an intuitive layout make it easy for customers to browse at leisure, whether they’re shopping for an everyday piece or planning for life’s most significant milestones.
The store houses an extensive selection of iconic Tanishq jewellery designs across dazzling plain gold, stunning diamonds, natural-colored gemstones, and polki. The store proudly presents Tanishq’s latest foray into the Natural Gemstones category with ‘Hues’, a collection inspired by the vibrant Indian summer, crafted for the woman who brings color to life, making the world brighter wherever she
goes. Customers can also
explore ‘GlamDays’, a versatile daily-wear jewellery line, as well as ‘String It’, a modern and lightweight collection.
The store also houses exclusive ranges such as ‘Dor’, a Mangal sutra collection inspired by the sacred elements of Hindu weddings; ‘Aveer’, Tanishq’s jewellery line for men; and ‘Rivaah’, the brand’s dedicated wedding jewellery sub-brand designed to reflect the bridal traditions of diverse Indian communities.
Ashish Kale and Shivraj Kale of the Provincial Group are the business associates for this new Tanishq store.
Speaking at the inauguration, Vijesh Rajan, AVP, Head Merchandising, Tanishq said, “Nagpur has been an integral part of Tanishq’s journey in Maharashtra, with the city’s discerning customers consistently inspiring us to raise the bar on design, quality, and experience.
The launch of our fourth store here is not just an expansion milestone, but a reflection of the deep trust and enduring relationship we have built with this market over the years. With this new store, our endeavour is to create a welcoming and elevated retail experience, one that caters seamlessly to diverse consumer needs, from first-time gold buyers to those curating significant life moments such as weddings.”