Business Reporter :
WITH world-class infrastructure, improved road connectivity, Metro network, and expanding logistics and industrial development, Nagpur has emerged as an attractive destination for
corporates and multinational companies.
Reflecting this confidence, several leading Indian hotel brands such as Taj, ITC, Royal Orchid, and The Fern, along with international chains including Hilton, Hyatt, and Accor, are expected to establish their presence in Nagpur over the next three to four years. Many other hospitality brands are also actively exploring opportunities to enter the Orange City. Meanwhile, city-based are gearing up to face stiff competition and challenges in advance.
A leading hotelier, Tejinder Singh Renu, President Nagpur Residential Hotels Association (NRHA) said that Nagpur’s hotel and hospitality industry is at a turning point as these world-class brands will compete to dominate the market and push local hotels out of business.
The need of the hour is to accept the challenge and prepare accordingly.”
Renu said the city-based hotels have already started gearing up to face international competition by adding new rooms and building new hotels with latest facilities in the city. They are also upgrading to 3-star standards, giving modern elevation to the hotels, upgrading the interiors and furnishings, hiring trained staff, skilled manpower and professionals, offering flexible and competitive room tariffs.
Accordingly, Renu said, “Our own Hotel Pritam, a 40-year-old establishment, recently underwent a comprehensive upgrade to three-star standards. While older hotels have structural limitations, we can certainly compete by enhancing service quality, modern amenities, cleanliness, technology, and guest experience.”
“Since most city-based hoteliers capital investments have largely been recovered over the years, we enjoy a pricing advantage that newly constructed hotels, many requiring investments exceeding Rs 100 crore, may initially find difficult to match,” Renu added.
Sanjay Gupta, Director of Hotel Ashok and Resorts said the arrival of these renowned brands has raised concerns among the city-based hotel owners as it presents huge challenge and competition for existing hotels. The biggest advantage the city-based hotels will enjoy over the international brands will be the 50 per cent cheaper room tariffs.
At present, there are around 200 hotels with 5,000 room capacity including service apartments in the city. In the next two-three years a dozen new brands are likely to enter the market adding another 4,000 rooms and taking the total room capacity to 9,000 rooms, he mentioned.
As more hotels enter the market, competition will naturally increase, placing downward pressure on room tariffs. Ultimately, this will benefit travellers through better value and improved service standards. “Healthy competition is always good for consumers, as it encourages hotels to work harder to earn guest satisfaction and loyalty,” he stated.
“While there is no immediate demand for the large number of rooms that are likely to be added in the near future, I remain optimistic about Nagpur’s long-term prospects. The city’s growth trajectory is encouraging, and the hospitality sector has tremendous potential over the coming decades,” he pointed out.