AHMEDABAD :
WAGH Bakri Tea Group chairman Piyushbhai Desai, who
combined businesswith
Gandhian values, philanthropy and social responsibility,
passed away on September 15,
the tea group said in a statement. He was 86.
Desai was associated with
the tea trade for over six decades
and played a significant role in
taking Wagh Bakri beyond its
Gujarat roots and expanding
its presence across multiple
States, the obituary note issued
by Wagh Bakri Tea Group said.
Desai was known for his
expertise in tea and his
approach to business based on
quality, integrity, long-term
relationships and collective
growth, the group said.
Former Gujarat Vidyapith
vice chancellor Sudarshan
Iyengar remembered him as an
entrepreneur who reflected the
ideals envisioned by Mahatma
Gandhi, and was “entirely selfmade and a top-class tea taster
himself”.
Desai’s connection with
Gandhi stemmed from his
grandfather, who had met the
Mahatma in South Africa, and
because of this ancestral connection, helping people
through the Gandhian idea of
trusteeship and living a simple
life were major priorities for
Desai, Iyengar said.
He also recalled Desai
explaining the significance of
the Wagh Bakri name.
“Desai used to say that a
place where a tiger and a goat
could drink water together represented a non-violent society. The brand became famous,
but behind it lies the story of
a non-violent society, through
which he was spreading
Gandhi’s message,” Iyengar
said. Desai was deeply associated with Gujarat Vidyapith
and contributed to initiatives
connected with Gandhian
thought, according to the obituary note.
Iyengar said Desai was a
founding director of Anuvad
Foundation, established as a
Section 8 company along with
Narayan Desai, who was then
Chancellor of Gujarat
Vidyapith.
Iyengar was also a director
of the foundation, whose two
objectives were to translate
Gandhiji’s remaining works
and Mahadevbhai Desai’s diary
as well as directly translating
good literature and knowledgeenhancing material from one
Indian language to another
without using English or Hindi
as intermediaries.
Desai was also one of the few
critical voices from the corporate world during the 2002 postGodhra riots in Gujarat. Iyengar
said Desai participated in a
peace rally organised from
Kochrab Ashram to Gandhi
Ashram by Chuni Kaka and others and was “completely vocal
against violence”.
Desai said violence was a failure of the entire society, Iyengar
recollected. “When a major
mistake occurred in society --
as it was a mistake by the entire
society, not just a political one
-- he told society, ‘Sorry, I am
not with you. I want to establish peace,’ and he marched for
it,” Iyengar recalled.
Desai’s temperament was to
speak the truth and he would
point out mistakes by the government but in a non-violent
manner, he said.
Desai served as president
from 2016 to 2020 of Blind
People’s Association (BPA), its
general secretary Bhushan
Punani said.
He was a great human being
and a philanthropist and In
1982, he and his company
made a donation of Rs 1.5 lakh
to the organisation, Punani
said. Desai had gone to Indian
Institute of Management
Ahmedabad to make a donation, but, finding nobody available there, he decided to visit
BPA, situated just opposite the
premier business school, he
added.