Hyundai Motor India on Friday expanded its SUV range in the country with the launch of new model – Alcazar – priced between Rs 16.3 lakh and Rs 19.99 lakh (ex-showroom). The launching ceremony was also held here at all the three dealerships of the company - Ketan Hyundai, Eros Hyundai Signature Dealership and Bigwig Hyundai with great fanfare.The country’s second largest passenger vehicle maker is looking to further consolidate its position in the fast-growing SUV segment with the introduction of Alcazar which comes with six and seven seat configurations. Hyundai already leads the SUV space in the country with models like Venue, Creta, Tucson and Kona Electric.
The SUV comes powered with two engine options of 2-litre petrol and 1.5-litre diesel with choices of six-speed automatic and six-speed manual transmissions. The petrol trims are tagged between Rs 16.3 lakh and Rs 19.84 lakh while the diesel variants are priced between Rs 16.53 lakh and Rs 19.99 lakh. As per the company, the manual petrol trims deliver a fuel efficiency of 14.5 kmpl, the automatic variants 14.2 kmpl. The diesel manual trims come with 20.4 kmpl while the automatic versions deliver 18.1 kmpl. “This year we have embarked on a new journey as we complete 25 years of excellence in India. Hyundai has entered a new segment and we aim to redefine premium travel experiences for our customers across the country,” Hyundai Motor India MD and CEO SS Kim stated.
Currently, the share of SUVs in Hyundai’s overall sales stands at around 42.5 per cent. In 2015 the, share stood at 9 per cent and rose to 33 per cent in 2019. In 2020 it touched 42.5 per cent. “We expect this contribution to increase to 50 per cent going ahead with the launch of Alcazar. There exists a niche area in the market which we would be able to cater to with the model,” Hyundai Motor India Director (Sales and Marketing) Tarun Garg said. Alcazar comes with various features like Bose premium sound system (8 speakers), front row ventilated seats, air purifier, six airbags, blind view monitor among others. For details contact Ketan Hyundai located on Amravati Road, (Mob. 9850397992) or Eros Hyundai on Ghat Road, (Ph. 6658000, Mob. 9209066000, 9372252303) or Bigwig Hyundai at Telephone Exchange Square, (Mob. 7574087877).