By SOWMYA MANI :
New mothers across India seek support in virtual communities, navigating challenges with peer advice, sisterhood, and solidarity. Covering everything from solid food to sleep training, here’s how these online groups offer a lifeline for women in their parenting journey.
“My baby wakes up as
soon as I lay her on
the bed. What
should I do? “How
did you make your
baby comfortable with other caretakers? I need to start work next month.”
“I’m facing a lot of hair fall. I feel like
I will go bald soon. What can I do?”
“I’m starting solids soon. What
should I start with? Should I follow
baby-led weaning or traditional weaning?”
It takes a village to raise a child. Ask
any mother, and she will agree. Earlier,
these villages were found quite literally, in homes, and neighbourhoods.
When we were growing up, we would
spend a lot of time playing downstairs
or in our neighbours’ houses. In joint
family settings, the village was present
within the home.
In increasingly nuclear households,
we, as mothers, don’t have that privilege. This leads us to look for villages
in the virtual world. Since we also
want to raise our children using modern methods and, often being single
children or having just one sibling, we
tend to seek support from peers experiencing similar situations.
From navigating the challenging
postpartum period to receiving tips on
feeding — whether it’s breastfeeding or
formula — and starting solids, sleep
training, and much more, virtual support groups have become a new mother’s go-to village in the 21st century.
The questions mentioned are some of
the most common ones you can find in
any new mother’s support group.
Personally, I found abundant help
through these groups on Facebook and
WhatsApp, where one can ask questions without fear of judgment and
receive instant replies from the thousands of moms who are either going
through the same dilemma or have
already passed that stage.
Take 32-year-old Rohini’s example.
The first-time mother had a complicated pregnancy that led to her facing
severe postpartum depression. Her
friend coerced her to join a WhatsApp
group for new mothers, where she
found instant answers to her many
queries.
“I was unable to breastfeed and was
pressured to give formula by the elders
at home. This gradually led to a reduction in my breast milk, adding to my
guilt. I found many contacts for lactation consultants through this group,
through which I worked on increasing
breast milk supply,” Rohini tells.
The best part though, she adds, is
the sisterhood she found through this
group. While a set of mothers advised
her on how she could improve her milk
supply, another set also assuaged her
by saying there was nothing wrong
with giving formula to a baby. “They
made me understand that a fed baby is
what matters at the end of the day,
which took a huge load off my back. I
could vent and share the tiniest of troubles, and there was always somebody
to listen.
This group has been one of
the biggest blessings,” she shares.
The ABCs of feeding
Just like the WhatsApp group Rohini
is a part of, there are several others on
the platform. While many such groups
have shifted to WhatsApp due to ease
of access, this movement of sorts really
began on Facebook, sometime in the
2010s. The first question that any new
mother has after the birth of her child
is about breastfeeding, which makes
the requirement of such a group essential. Adhunika Prakash found herself
alone in Ireland as she navigated the
questions around breastfeeding and
motherhood. She found support on an
Irish breastfeeding group on Facebook.
Not finding a similar one in India, she
started ‘Breastfeeding Support For
Indian Mothers’ (BSIM) in 2013, which
has grown into one of the largest communities online, with almost 1.5 lakh
members.
“I felt lonely and had no one to talk
to about the challenges I was facing. I
found that many of my friends and colleagues too had similar queries. Fact is,
no one talks about how difficult the
journey of breastfeeding and motherhood is. I started this group for mothers
to unite and get answers,” Adhunika
shares. The community, through
experts such as lactation counsellors
and educators, offers tips and accurate
information on lactation, how to wean
off formula, and more. Besides the
experts, other mothers too weigh in
and share tips through their own experiences. BSIM was named one of the
top five Facebook groups in the world
in 2018, thanks to its reach. Besides
creating a community, BSIM also conducts webinars and offers one-on-one
lactation consultation services.
The most common questions that the
group receives are around breastfeeding post six months, and weaning off
formula, informs Adhunika, who has
also written a book called Breast
Potion, advocating breastfeeding.
Just like BSIM, there are groups for
formula-feeding mothers too. ‘Formula
Feeding Moms of India’ was conceptualised to provide mothers with a guiltfree, happy community with no judgment. Here, queries around the quantity, formula brands, methods, feeding
accessories and more are discussed.
“A happy mother will have a happy
child. A fed baby is the best. Whether
it’s out of choice or compulsion, do
what is best for your child and you,”
says Swati, who formula-fed her baby.
Just as mothers begin finding a
rhythm with feeding, the next big challenge is starting solids. There are two
popular methods followed among new
mothers — one being traditional weaning, which is typically the parents
feeding the child, also called spoonfeeding, and the other being baby-led
weaning (BLW), where the baby is
encouraged to eat by himself or herself
right from the beginning.
This transition is a very confusing
time for new mothers — right from
deciding which method to follow, what
to offer, how much to offer, when to
offer, and much more.
This is where Facebook groups — like
Traditional Weaning (Introducing
Solids) India, with over 1.4 lakh members, and Baby Led Weaning for Indian
babies – Recipes and Techniques, with
over 45,000 members — and many
WhatsApp groups again come to the
rescue. In addition to these groups,
many nutritionists and new mothers
are offering useful tips and tricks on
Instagram through live sessions and
even providing quick replies to their
direct messages.
Gunjan Dewan is one such content
creator who shares tips on starting
solids through her Instagram page
@tickletales_. The new mother started
this page in June 2023, after her son
Kiaan turned six months old. She
wanted to fill the gap in information
around starting solids and BLW in
India.
She also started a Tickle Tales
Mommy Support and Daddy Support
group on Telegram.
“Most of the information available
around BLW is very Western and doesn’t work around the Indian context. I
read a lot of books and blogs, and
attended workshops by child nutritionists to help me feed my son. I decided
to share this with other mothers,” she
shares.
The most common questions she gets
are about how to get their babies to eat
more, how to know if their baby is eating enough, and how to deal with toddler tantrums!
For the 55,000 followers, Gunjan
provides healthy recipes, meal plans,
and tips to make their babies’ journey
into solids a smooth one. ■